In an effort to work on a plan to innovate both the style and positioning of M Missoni, the Italian House has announced that Margherita Maccapani Missoni has returned as Creative Director and the M Missoni SS 2020 collection will be her first. The designer had previously left the company to pursue other professional projects, and is now going back to her roots. Amidst the expansion plans of the Missoni Group, M Missoni is aiming at becoming a significant business with a complete product offering and global distribution.  

“I am both proud and overjoyed to welcome Margherita back into the Missoni Group as the Creative Director of M Missoni" says Angela Missoni, President and Creative Director of the Group. "In her professional trajectory within and outside the Company, Margherita has demonstrated her considerable skills. Together with her natural understanding of style and her forward thinking creative capacities, she also proved to be an authentic and successful communicator of the house codes. I am confident that Margherita's talents will make M Missoni a relevant brand for the years to come". 

“Being identified as the person who can lead the future course of the new M Missoni fills me with pride. It’s exciting to have the opportunity to set new paradigms and forge new directions for this brand, all whilst using the Missoni aesthetic which lives within me,” stated Margherita Missoni.