Gucci is sending kids on an escapade through the House’s whimsical universe by opening a new children’s store at the heart of The Dubai Mall. The boutique, which boasts Alessandro Michele’s vision for Gucci – ergo eclectic and playful – presents multi-colored patterns and eccentric motifs inspired by the flora and fauna.

The space represents the House through the eyes of a child; think a giant playroom inside the wildest of imaginations. Customers will revel in a fantasy world that features trunks with fawn’s legs, decorative wooden pineapples, pieces of furniture with lions’ paws peeping out from beneath them and silver six-pointed stars and wings on walls, display cases and the frames around mirrors. To top it all off, pistachio-colored carpets complete the navy-and-white striped wallpaper and vichy-patterned yellow-and-white wallpaper, while the wooden decorative elements are in brushed lacquered oak in white, cherry red, blue and hazel. The changing room showcases a curtain in red jacquard floral fabric, as a nod to the House’s playful spirit.  

So are you ready to discover the world of Gucci as seen through the eyes of a kid? We know we are! The Photo Gallery, right this way…